SmokeFree
The City of Lugano has decided to join the SmokeFree awareness campaign promoted and designed by the Federal Office of Public Health, with the aim of supporting those who want to quit smoking by featuring former smokers as testimonials.
In recent years, the number of smokers in Switzerland has decreased: from 33 percent of the population in 2001 to 25 percent in 2013. However, according to surveys, more than half of people who smoke regularly would like to quit but are unable to do so.
The campaign
With the slogan "I am stronger", the SmokeFree campaign, conceived and coordinated by the Federal Office of Public Health together with cantons and trade organizations, was designed to support smokers who want to quit. At the same time, the campaign aimed to promote non-smoking as a social norm.
City Participation
The City of Lugano has enthusiastically joined this national campaign. Tobacco prevention is an important issue in health policy that must be addressed in a cross-sectoral manner.
For this reason, in addition to its regular prevention and information activities on addiction coordinated by the Dicastero formazione, sostegno e socialità (Department of Education, Support, and Sociality), the City joined, as a pilot municipality, the cantonal "Comuni in salute" (Healthy Municipalities) program in 2015. This program aims to prevent tobacco use and problematic alcohol consumption.
The English version of this page was created with the aid of automatic translation tools and may contain errors and omissions.
The original version is the page in Italian.